You're about to learn an amazing marketing strategy that literally has the power to DOUBLE your income in 12 months flat. But first, let me start off with a question... What is the absolute best, most profitable client you could ever possibly attract? According to Chet Holmes, best-selling author of The Ultimate Sales Machine and marketing advisor to over 60 of the Fortune 500 companies, "There is always a smaller number of ideal buyers, rather than all buyers, so ideal buyers are cheaper to market to and yet bring greater rewards." Here's a story Chet tells about how he used this strategy to help one of his magazine publisher clients double their sales three years in a row (and how you can too)... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

As you know, BUYER LEADS are the critical ingredient necessary for selling your listings FAST and for TOP DOLLAR... Now, the question is, HOW can you attract MORE of 'em, with the least amount of time, energy and money? Well, to help you in this, here are two proven strategies for ATTRACTING more quality buyer leads and gaining an UNFAIR ADVANTAGE over your competitors... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

We all know that just simply meeting expectations doesn't get you referrals. What gets you referrals is going the EXTRA MILE and.... EXCEEDING EXPECTATIONS! Here's a really cool way to "WOW!" your homebuyer clients after they move into their new home... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Most Realtors think success is complicated. But the truth is it's actually quite simple. Not easy, but simple. In the final analysis, it all comes down to how you spend your time. You can either waste it or invest it. Top producers leverage it. Here's one of the best secrets for leveraging your time: For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Welcome to Real Estate Marketing Sin #8. Did you know that your prospect receives, on average, over 3,000 marketing impressions a day? With all the "marketing clutter" bombarding your prospects' on a daily basis, it's becoming more and more difficult to capture people's attention, let alone get a response! So, how do you differentiate your business in a way that separates you from the competition and makes you STAND OUT? Here's exactly how you do it... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Welcome to Real Estate Marketing Sin #7.
When it comes to effective Realtor marketing, there are 3 keys to success:
1. The right market - the people who are most
likely to need, want and pay for your services
2. The right message - that hits the hot buttons
of your target market and elicits response
3. The right media - that delivers your message
to the highest concentration of your target message If any one of these 3 critical components is missing from your marketing plan, your results will suffer. Here's how you can supercharge your results... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Welcome to Real Estate Marketing Sin #6. Studies have shown that 81% of all sales happen on or after the fifth contact. If you're a Realtor and you're only following up on your leads a few times before giving up, just imagine how much business you're leaving on the table! Spending money on advertising but while not having a system in place that continuously and regularly follows up on your prospects, clients and referral partners is like filling up your bathtub without first putting the stopper in the drain -- it's a complete waste. Here are 3 keys for creating an effective follow-up system... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Welcome to Real Estate Marketing Sin #5. "I know that 50% of my advertising is wasted... I just don't know which half!" - John Wanamaker There's nothing worse than spending money on a marketing campaign and not knowing whether it worked or not. It's even worse when you continue to spend money on a marketing campaign that you think is working, but really isn't. There's only one thing worse than moving in the wrong direction, and that's moving in the wrong direction enthusiastically! Here's the only way to invest in your marketing efforts with confidence and sustainability.... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Welcome to Real Estate Marketing Sin #3. Ever wondered how fast food franchises like McDonalds or Wendy's run like finely-oiled cash machines? Notice how they do the same things, the same way, every single time. Unfortunately, most Realtors never take the time to "systematize" their business, which results in duplication, waste, chaos and ultimately, lost sales. Here are 4 types of "systems" to implement in your biz... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Have you ever wondered why some Realtors® quickly skyrocket to success while the majority continues to struggle just to eke out a meager existence? Little things make a big difference. That's true in marriage, parenting, and in marketing yourself as a Realtor. Too often as business owners we get caught up in the "thick" of "thin things" and we lose touch with what really drives success in our business. In this new 8-part video series, I'm going to highlight 8 deadly real estate marketing sins that could be crippling your business growth. Here's Real Estate Marketing Sin #1... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Welcome to Real Estate Marketing Sin #2. In today's video, you'll learn the importance of planning. Studies show that small businesses that create -- and consistently use --marketing plans experience an average of 30% higher sales than those who don't. Wouldn't you like to increase your sales by 30%? Here are 4 Simple Steps for Creating an Effective Marketing Plan... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Welcome to Real Estate Marketing Sin #4. Most Realtors tend to be "hunters" instead of "harvesters". Top producers, on the hand, understand the importance of both. They understand that a new customer typically costs 5 to 10 times more than a repeat customer. That's why they focus on getting 60% to 70% of their business from their existing client database through referrals and repeat business -- and you should too! Here's how they do it... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

According to recent surveys, there is ONE thing that homebuyers are looking for more than anything else. In fact, this ONE thing can make or break your online marketing success. Here's the #1 thing every homebuyer wants to see... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Everyone has 24hrs per day, 365 days per year. Some Realtors use that time to make $30k per year, others use it to make $300k per year. What's the difference? What do top producers know that the mediocre majority don't? The secret to success is found in your daily agenda -- it comes down to how you use your TIME. Top producers INVEST it, low producers WASTE it. Show me your daily routine and I can predict your bank balance. Sure, you may be “busy”, but are you productive? Are you achieving the results you want? Let’s not confuse ACTIVITY with PRODUCTIVITY. With that in mind, I just loaded a new video that reveals... How to cut the clutter and focus on what works… For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

You've heard it before... In order to grow your business, you need to focus on those 10% activities (like your marketing) that produce 80% of your results... But if all that "high leverage" stuff is so important... How can you earn more of WITHOUT working more hours? Here's the answer... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Welcome to the final video in our brand new 5-part video series titled, "TRUST: How to Earn it, Grow It and Use It to Skyrocket Your Sales." Today I’m giving you…
• 3 proven methods for driving traffic to your testimonial
capture page
• The anatomy of a killer-effective “testimonial magnet”
email campaign designed to get more of your clients to
send you rave reviews. And last but not least...
• 7 ways to profit from your testimonials once you get them
so you can milk them for all they’re worth.Learn the 7 ways to profit from testimonials here... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Welcome to video #4 in our brand new 5-part video series titled, "TRUST: How to Earn it, Grow It and Use It to Skyrocket Your Sales." Last week, I revealed the #1 secret for boosting your sales. Today I’m going to show you how to create your own testimonial capture page, so you can automate the entire process of collecting testimonials. Remember: more trust = more sales! Here's how to capture testimonials on autopilot... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

In last week's video, we covered the 7 “Trust Builders” that every Realtor needs to know to boost sales and become a trusted advisor. Now at this point you may be wondering... out of all those Trust Builders, what’s the absolute fastest way to build trust as a Realtor. Here's the FASTEST way to boost your sales... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

In last week's video, we talked about the importance of building TRUST EQUITY with your prospects, clients and referral partners......and highlighted the Top 10 Ways People Know You're a Dangerous Salesman to Be Avoided. Now the pregnant question is... how do we build more TRUST EQUITY? Here are 7 “Trust Builders” Every Realtor Needs to Know... For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson

Do you ever wish clients would naturally understand your unique value and be attracted to working with you... without having to "sell" them on your services? Well, I've got good news for you... In today's video, you're going to learn the #1 secret for dominating your local market, eliminating sales resistance, boosting your sales and earning more while working less. I know that sounds like an incredible claim in a world full of hype, but stay with me for a moment and you’ll see for yourself. Learn the #1 Secret to More Sales Here: For more information, call us at 847-607-6005 or visit www.stearns.com/dpeterson